Monday 18 June 2012

What is SEO?


What is SEO?

SEO stands for Search Engine Optimization. SEO is not Website Design, but programmatic enhancements to your website by an SEO Consultant. It is a necessary element of any successful website. There are On Page factors that need to be optimized as well as Off Page factors. On Page refers to all website pages. Off Page refers to external factors influencing your website.

Without Search Engine Optimization, there is no way that internet users or customers can find your website, unless you advertise offline using radio, tv or print media. But even with offline advertising, you are hitting a broad audience not specifically targeted to your products or services, besides which, not all of them use the internet or are even looking for your services.

The most effective way to get long lasting success is to ensure your website appears on the first page of the SERPs (Search Engine Results Pages) for specific keywords and phrases that you want to appear for. This is how you endsure that a Targeted Internet User finds your website and becomes a potential custormer or user of your service.

You don’t get a more qualified targeted visitor than that. You will be surprised how many people look for your Products or Services every day, call us, and we will let you know.


Why do you need SEO?

·         Optimize your website pages to ensure compliance with major search engines, especially Google
·         Be correctly indexed by the major search engines
·         Prevent your site from being banned by Google
·         Rank on the major search engines for your targeted keywords
·         Rank higher on search engines than your competition
·         Build natural traffic and visitors to your website, exposing your website to millions of searchers
·         Get your website on the first page of Google for your key phrase
·         Ensure the survival of your business for the next 5 years

Benefits of SEO

·         Rank Higher in Search Engines
·         Get Targeted Visitors to your Website
·         Beat Your Competition
·         Make More Money
·         Grow Your Business Nationally or Globally

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